Adbrew offers a handy feature called "Auto Add Seed Keywords and Targets". When you launch campaigns through Adbrew with this feature enabled, it automatically identifies and adds relevant keywords and targets in your campaigns, saving you a lot of time and manual effort.
To toggle the feature on, follow the steps below:
Firstly, create a campaign strategy with a well-defined launch structure and information. You can either create your own well-defined strategy on the Campaign Strategy tab or make use of the default strategies provided by Adbrew.
Navigate to the Campaign Launcher tab. If you have a list of ASINs you want to launch campaigns for, paste them in the space provided. Alternatively, you can select ASINs from the Product Explorer page on Adbrew and go to Actions < Launch Campaigns. Click "Next" when you're ready.
On the next page, Select the relevant Campaign Strategy and provide other details.
On the same page, Toggle on the "Auto Add Seed Keywords and Targets" feature.
Note: For the Auto add seed keywords and targets toggle to be enabled, it is necessary that you have clearly defined the campaign classification (branded or generic), and the Target types/Match types in your campaign strategy selected.
Once you've provided all the relevant information, proceed by clicking "Next" to preview your campaign launch setup.
Click on Launch Campaigns, and your campaigns will be live with the "Auto add seed keywords and targets" feature enabled.
Important Considerations:
Please ensure that all products within an ad group are similar, as this will ensure accurate targeting.
You will not be able to use the auto-add seed keywords and targets capability for already launched campaigns.
Please be aware that it might take up to 2 hours for the keywords and targets to get added to your launched campaigns.