Adbrew allows advertisers/brands to connect their AMC instances within the application itself to fetch the entire data from a single (or multiple) entity linked to an instance. Adbrew has meticulously brainstormed a variety of potential use cases that can help analyze the performance of Ad campaigns by utilizing advanced insights from Amazon Marketing Cloud. Presently, 5 separate reports can be explored on the dashboards, outlining granular insights.
These include- Path-to-Conversion, Time-to-Conversion, New-to-Brand, ASIN Overlap and Multi-Touch Attribution.