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NEW: Faster & Smarter Audience Creation in Adbrew

Karan Saraf avatar
Written by Karan Saraf
Updated over 10 months ago

Adbrew's AMC Audience Builder is now seamlessly integrated across the platform, making it easier than ever to create highly relevant audiences while analyzing your advertising data.

You can quickly build audiences from multiple sections in Adbrew, including:

  • Campaign Manager

  • Search Terms

  • Product Explorer

  • Target Analyzer

How Does It Work?

Instead of manually defining audience criteria from the audience page, you can now:

  1. Select relevant items (keywords, products, campaigns, or search terms).

  2. Click on "Action" → "Create Audience."

  3. Adbrew automatically fills in advanced parameters and lets you choose templates that match your selection.

  4. Save & apply your audience for smarter retargeting.

Example: Creating an Audience from Search Terms

Say you’re analyzing search terms and want to target shoppers who:

  • Searched for your top keywords

  • Saw your ad but didn’t purchase

Here’s how you do it:

  1. Select the relevant keywords in Search Term Explorer.

  2. Click "Action" → "Create Audience."

  3. Adbrew automatically sets up fill the audience creation modal with selected keywords along with the Abandon searches audience template.

  4. You just need to click the "Create Audience" button.

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